Types of Digital Goods

01 Playbooks, Courses, and Resource Guides

Digital playbooks and resources are a great way to compile, organize, and share everything you’ve learned throughout your career. Whether you’re offering eBooks or one-sheeters, these digital goods help establish you as a knowledgable industry leader and a resourceful coach!

This can include everything from management playbooks and project frameworks to recruitment advice and interview cheatsheets.

02 Workbooks & Editable Templates

Similarly, you can create interactive digital goods that users can print out or edit online such as workbooks and journals, Notion templates, formatted resumes, and more. 

These can even be attached to playbooks and courses for increased engagement!

Designing Digital Goods

Not sure where to start with drafting and designing digital goods? We recommend using pre-formatted Canva templates for professional designs that reflect your personal brand!

Canva is a free, user-friendly graphic design tool you can use directly from your browser. Start by reading through this beginner’s guide to using Canva, or check out some of their templates here!

Once you’ve crafted your downloadable, simply upload it to your Criya site and you’re all set to share your expertise with the world!

Pricing Strategy

Not sure how to price your digital goods? We always recommend starting with a freebie to help market yourself, generate leads, and engage with potential clients.

Otherwise, pricing strategy depends on the quantity and quality of your content- for example, a full course eBook will be priced significantly higher than a quick one-sheeter. Likewise, if you’re offering unique or highly valuable info that you’ve learned from your professional experience, that should be priced higher than content that’s readily available with a quick Google search!

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